Former TOMBOY Korea, now rebranded as Studio Tomboy launches its amazing new tomboy style collections that are designed to bring classic tomboy style to its bare fuss-free and minimalistic basics.
TOMBOY the first women’s casual brand in Korea has been a brand we’ve been following for a long time. Actually, more like stalking. The brand has now been taken over by SI Village, owned by Shinsegae International Co., and has recently launched a new retail space for gldbal startup, known as Studio Tomboy.
However, don’t fret or dig into your 2-gallon Häagen-Dazs pina-colada flavoured ice-cream tub just yet. Nothing about the creations and output have been affected (thank god!). Only branding changes have been put into effect.
Shinsegae International Co., is a merchandising unit of Korean retail giant Shinsegae Group and the retail tycoon has rebranded the steady-seller fashion brand Tomboy to Studio Tomboy with refurbished lineups.
Launched recently in September 2016, the brand has always been mindful to keep classic tomboy style in mind with fuss-free outfits that contain the tailored sensibilities of men’s clothing while retaining an Asian style of minimalism. The pieces that have come out of TOMBOY Korea have always kept things basic and simple.
Studio Tomboy is keeping close to this philosophy seamlessly by creating lines that appeal to all strata of tomboys. From those looking for luxe and premium quality tailored outfits to those looking for casual tomboy wear, Studio Tomboy has a piece just to match your taste.
Inspired by veiled romantic self it has paunched 4 modern and sophisticated collections for its inaugural launch. All we can say about the collection is f**k yea baby! It’s amazing and screams classic t-boy in all ways. Check them out below!
*ALL PHOTOS BY STUDIO TOMBOY